Tag Archives: marketing

Building Your Referral Network

Referrals are a vital part of any successful business. If your satisfied customers  are talking to their networks about what makes your business awesome, those prospects are going to come to your business with a certain level of faith and … Continue reading

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The Art of Setting the Right Price

When you’re in business, figuring out what to charge can be stressful. Whether you’re offering a service or selling a product, you have to walk the fine line of making the money you want while keeping customers happy. For this … Continue reading

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5 Ways Competition Makes Your Business Stronger

“Competition in business is a blessing, for without it, we wouldn’t be motivated to improve.” – Nabil N. Jamal, author of A Harvest of Change It can be nerve-wracking to have competition – especially when you’re a small business owner … Continue reading

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Create Loyal Customers with Great Customer Service

Creating loyal customers and keeping them coming back can be a big challenge for business owners. A study from the Harvard Business Review estimates that, on average, businesses lose 50 percent of their customers every five years. How does that … Continue reading

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Slay the Monsters in Your Business & Life

Benjamin Franklin once said, “Don’t put off until tomorrow what you can do today.” We’ve all heard that phrase in one form or another. It’s easy to procrastinate when there’s nothing bearing down on you and no one else holding … Continue reading

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Just the Facts? You Have to Sell It.

When you think about your job as a business owner, CEO or manager, what duties come to mind? Does that list include sales? If you’re leading a company, it’s part of your job to be a great sales person – … Continue reading

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How to Prospect More Effectively

As a business owner or CEO, you are busier than ever. You’re implementing growth strategies, managing employees and controlling the system you’ve built while maintaining a life outside of work. But, just like any business, yours can’t be successful without … Continue reading

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Featured Blog: How to take advantage of the new ‘caveat venditor’ world in sales

We’ve all been there – you walk onto a car lot and a sales person comes up and asks if he or she can help. You know what car you want, and you know you need a sales person, but … Continue reading

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Sales – It’s Not a Department

How does a business become successful? Is it about the quality of the product or service? The customer experience? The convenience? The local need? Building a successful company is about all of those things – but it all really comes … Continue reading

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Building a Business on YES

When you say “no” to a customer the customer really hears “go somewhere else to get your solution.” Creating a spirit of YES in your company all starts at the top. As the leader, you have to encourage your entire … Continue reading

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