Coaching is for Managers Too

If you’ve heard it once, you’ve heard it a thousand times – a great business starts with having great people. You can have an amazing business concept, a full-octane marketing plan and a fool-proof manual, but if you don’t have a solid staff, you won’t have happy customers and you won’t grow your business in the long-run.

Some of the most important people in your business are your managers. Assuming you aren’t running the day to day operations of your business – and if you are, start here – then your managers are doing everything from keeping your customers happy to making sure the business is running efficiently. And, of course, not every great employee is a trained, off-to-the-races manager.

We started our Strategic Manager Coaching group coaching program because we saw that many of our clients either (1) had managers who were committed to the company, but who really needed professional development or (2) had great employees who could be managers, but we’re up to speed. Offering those staff members the right kind of coaching can make a huge difference in the performance of your entire team AND help with employee retention.

Whether or not you work with The Growth Coach, having your managers work with a coach can help them on multiple levels – starting with the big picture. Unlike technicians or lower level employees, managers have to wear a lot of hats, including sales, marketing, planning, development, operations and more. Although not every coaching program will be specifically tailored to the work your managers do, we’ve found that working with a coach can have a major impact on what might be the most important aspect of a great manager – leadership.

Great business leaders understand how to run a business, but also how to empower employees to be their best, encourage innovation within the company and find efficiencies in the day-to-day operations. They are emotionally intelligent, can handle conflict and understand how to work with people – both customers and employees. Most people can learn those skills through experience, but that’s not something every business can wait for, especially when you find the right managerial candidate who just needs some training.

At The Growth Coach, our Strategic Manager Coaching is done in a private, group workshop setting on one day per quarter, which means it’s affordable and you aren’t losing valuable employee time. We know it can be stressful to pay for training for an employee who can leave at any time, but investing in professional development is a worthwhile endeavor that can help your business grow and take the stress out of owning your business. Learn more about our program here:

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